Bald is the brainchild of Dr. Falan Mouton. Dr. Falan is a licensed physician anesthesiologist. She received her bachelor's degree in Kinesiology from Rice University and completed medical school and an anesthesia residency at the University of Rochester School of Medicine and Dentistry in New York. She also trained in pediatric anesthesia at Boston Children's Hospital, completing her fellowship in 2015. Dr. Falan is also a millennial with hirsute features, so she understands how tricky it can be to find effective and comfortable hair removal. She has tried threading and waxing and cries every time. Through her experiences with anesthesia and waxing she created BALD to finally provide people with pain-reduced hair removal options.